How Do You Make Your Internal Message Go Viral?

Much of the activity of HR takes or should take lessons from marketing. One of the masters of marketing is Seth Godin. I would suggest you read him. In one of his posts, called Fade or Gain? he talks about the survivability of messages. What makes one message fade or another gain. One thing popped …

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A Marketing View of HR: A Revisit to 2006

I originally post this on September 25, 2006. I think however, it is even more relevant today. Have you taken a fresh look at your HR department lately from an “outsider’s” point of view? Think about it. “Every person who encounters your organization for the first time comes with beginner’s mind. She knows nothing about …

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